Privacy Policy

Information We Collect

When you engage with our drawing fundamentals platform, we gather various types of information to tailor learning experiences and enhance our services.

Personal Information

We collect data you provide directly when creating an account or reaching out to us. This includes your name, email address, phone number, and any messages you submit through our contact forms. When you sign up for our drawing courses, we also collect details about your artistic background and learning goals.

Usage Data

We automatically gather information about how you use our site and learning platform. This includes pages visited, time spent in different sections, completed drawing exercises, and technical data like your IP address, browser type, and device information.

Cookies and Tracking

Our site utilizes cookies and similar tracking technologies to improve your browsing experience, remember preferences, and assess site performance. You can adjust cookie preferences in your browser settings.

• Essential cookies for website functionality
• Analytics cookies to understand user behavior
• Preference cookies to remember your settings
• Marketing cookies for relevant content delivery

How We Use Your Information

Your personal data helps us deliver quality educational content and keep our drawing platform functioning effectively. We are committed to using your information responsibly and only for legitimate purposes.

Educational Services

We use your information to grant access to drawing courses, monitor your progress across skill levels, and tailor learning recommendations based on your artistic interests and abilities. This personalization supports more effective paths for developing your drawing fundamentals.

Communication and Support

Your contact details enable us to respond to inquiries, share important course updates, and provide technical support when needed. If you’ve opted in, we may also send occasional newsletters about new drawing techniques, featured artwork, or platform improvements.

Platform Improvement

Usage data helps us identify which drawing exercises are most helpful, where students struggle, and to develop new content that addresses common learning challenges. This analysis is performed in aggregate to protect individual privacy while enhancing our educational approach.

Legal Compliance

In certain situations, we may use or disclose your information to comply with Canadian privacy laws, respond to legal requests, or protect the rights and safety of our users and community.

Information Sharing and Disclosure

We enforce strict controls over how your information is shared and treat privacy as a core aspect of all our business relationships.

Service Providers

We collaborate with trusted third-party service providers who assist in operating our platform, processing payments, sending emails, and delivering customer support. These providers access only information necessary for their services and are contractually bound to protect your privacy.

• Cloud hosting services for secure data storage
• Email service providers for course communications
• Analytics providers for website performance insights
• Payment processors for course enrollment transactions

Business Transfers

If MiddleRoutePortal participates in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction. We will inform you by email and provide details about any changes in how your information is handled.

Legal Requirements

We may disclose your information when required by Canadian law, a court order, or a government request. This includes situations involving potential threats to safety, fraud investigations, or violations of our terms of service.

Your Rights and Choices

Under Canadian privacy legislation, including PIPEDA (Personal Information Protection and Electronic Documents Act), you have specific rights regarding your personal information.

Access and Correction

You may request access to the personal information we hold about you and ask us to correct inaccuracies. We will provide this information within 30 days of your request, subject to certain legal exceptions.

Data Deletion

You may request deletion of your personal information, and we will comply unless we have legitimate grounds to retain it for legal compliance, fraud prevention, or legitimate business purposes. Deleting your account will remove access to your course progress and stored artwork.

Marketing Communications

You can unsubscribe from our marketing emails at any time using the unsubscribe link in each message or by contacting us directly. You’ll continue to receive essential communications about your account and course enrollment.

Cookie Management

Most web browsers allow you to control cookies through their settings. You can choose to accept all cookies, block certain types, or receive prompts before cookies are stored. Blocking essential cookies may affect site functionality.

Data Security and Retention

We implement comprehensive security measures to safeguard your personal information from unauthorized access, alteration, disclosure, or destruction.

Security Measures

Our security practices include encrypted data transmission, secure server environments, regular security audits, and restricted access controls. We use industry-standard SSL encryption for all data transfers between your device and our servers.

• 256-bit SSL encryption for data transmission
• Secure cloud storage with encrypted databases
• Regular security vulnerability assessments
• Multi-factor authentication for administrative access
• Employee training on privacy and security practices

Data Retention

We keep your personal information only as long as needed to provide our services, meet legal obligations, or resolve disputes. Account details are typically retained for three years after closure, while course progress data may be kept for up to seven years for educational records.

International Transfers

While our main operations are in Canada, some service providers may process data in other countries. We ensure adequate protection through contractual safeguards and compliance with Canadian privacy law requirements for international data transfers.

Children's Privacy

Our drawing platform welcomes learners of all ages, and we take extra care to protect the privacy of younger users in line with Canadian privacy laws.

For users under 18, we require parental consent before collecting personal information. Parents or guardians can review their child’s data, request corrections or deletions, and withdraw consent at any time.

Parental Controls

Parents have the right to review any personal information we’ve collected from their child, request deletion, and prohibit further collection or use of their child’s data. We provide clear mechanisms for exercising these rights.

If you believe we have inadvertently collected data from a child under 18 without proper parental consent, please contact us immediately so we can take appropriate action.

Changes to This Policy

We may update this privacy policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will inform you of significant changes via email or prominent notices on our website.

Minor changes may be posted without individual notice, so please review this policy regularly. The "Last Updated" date at the top indicates the most recent updates.

Your continued use of our platform after policy changes indicates your acceptance of the updated terms. If you disagree with any changes, you may stop using our services or contact us to discuss your concerns.